Employees’ Perception About Gender Stereotyping

A Study of University of Peshawar

Abstract

Women face barriers in their professional stages which decrease their abilities confidence and
chances to reach to the higher level position in the organizations. Pakistan is a male dominant society
where females are suppressed by the cultural norms. The situation is changing due to many factors that
are advancement in literacy rate for both male and females and the awareness of women rights. The
objective of the study is to examine the perception of employees about gender stereotyping which may
leads to gender discrimination in the work places. The instrument used for collection of data was women
as manager scale (WAMS); the sample was taken the higher education institute of Peshawar (University
of Peshawar). The result of this study shows that women employee shall capitalize on their mechanical,
technical and leadership role. Despite of many rights have been given to females but still there is lack of
fit exist between women and the mannish work at managerial posts. Recommended efforts shall be made
from government organizations, societal and cultural actors to make working culture favorable for
females in the work places and to be taken women and men both equal. The study can be applied at
organization level at HR department for the equal policies for both the genders. Females who are
stepping into professional career must be aware of the barriers regarding gender stereotyping.